Hi there!
I'm Alex, a freelance UI/UX and digital product designer.

I design/optimize websites and apps for companies like   ­

I design/optimize websites and apps for companies like   ­

I design/optimize websites and apps for companies like   ­

I design/optimize websites and apps for companies like   ­

I design/optimize websites and apps for companies like   ­

Additionally, I run design sprints and I'm
a jury member at the CSS Design Awards.

Additionally, I run design sprints and I'm a jury member at the CSS Design Awards.

Additionally, I run design sprints and I'm a jury member at the CSS Design Awards.

Additionally, I run design sprints and I'm a jury member at the CSS Design Awards.

Additionally, I run design sprints and I'm a jury member at the CSS Design Awards.

Based in Munich.
Adding value to clients worldwide.

Available for freelance engagements.

Selected projects

VIU Eyewear

E-commerce platform

Optimizing the digital experience of an omnichannel customer journey.

Details coming soon!

In a nutshell

  • Helped further define and implement omnichannel strategy
  • Brand/Marketing-oriented design (website visuals, emails)
  • New feature development and conversion rate optimization
  • Qualitative & quantitative user testing
  • Mentored junior designer

Fazua

Website & B2B portals

Building a new digital lifestyle brand experience for end customers and business partners.

Details coming soon!

In a nutshell

  • Run workshop to identify needs and outline digital strategy 
  • Defined new website structure and contents
  • Designed and built the complete platform in 7 weeks (1st iteration)
  • Set the base for new digital branding

Zooplus

E-commerce platform

Helping a leading online business make a huge step forward.

In a nutshell

  • Defined and built a design system
  • Redesigned the complete platform, keeping the brand character
  • Helped foster a design culture across the organization
  • Built and scaled a design team
  • New feature development and conversion rate optimization
  • Qualitative & quantitative user testing
  • MVPs and prototypes
  • Launch of new shops to reach different target groups

Audi Football

Mobile app & in-stadium digital experience

Audi Cup 2015 — revolutionizing the stadium visit.

In a nutshell

  • Mobile app, incl. Apple Watch integration
  • Added difficulty: the first Apple Watch was not even released yet
  • In-stadium digital experience

Juventus FC

Mobile app

Setting the bar for a new bianconeri experience.

In a nutshell

  • Universal mobile app for phones and tablets
  • Modular app design system/framework